Kraft vs. Poly: Choosing the Right Packing Tape For Your Needs

As a distributor, it is important to know the different types of wholesale packing tape. This knowledge helps you guide your customers to the best tape for their needs. Each type of tape has unique features that make it ideal for different applications. In this guide, we’ll compare kraft tape and poly tape to help […]

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Make customer service an outgoing, as well as incoming, process

There’s a strong tendency to focus on incoming inquiries, questions, and concerns as the sum and substance of customer service efforts. If you’re not already, it’s time to reach out as well.

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Label Design Strategy – Strong sales may not reflect label design shortcomings

Product demand is strong. That established look and feel seems to be working. So, why should customers turn their label design strategy on its ear?

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Top 4 customer service tips to promote satisfaction

Customer service surveys, used to get valuable feedback through objective data collection, are being done to death. Managers need to find a way to step out of the box while still getting the data and insight they need to provide the best possible customer service experience for their loyal customers.

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Take labels, educational information out for a test drive

Auto dealers, repair shops, automotive supply stores, trucking companies…you name it in the automotive world, and they probably need a bunch of labels and related products. Two questions for you and your salespeople: 1) How many of your present automotive customers are using everything you offer? 2) How many prospects are ripe for picking?

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Get your customers thinking about form vs. function

Distinctive labels showcasing dramatic design get attention and can help separate one product from the herd. At the same time, a pretty powerful label design may create problems with what the label is designed to accomplish.

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Find an auto motive for car dealers to connect with you

From window clings in the showroom to durable decals and door hang tags, car dealers offer a cornucopia of label product opportunities. This applies to large chains and small independent sellers alike. If you don’t already own the car dealer label business in your market, it’s time to go car dealer shopping.

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What do athletic bumper stickers and alumni have in common?

They both are beneficiaries of the ability to print digital labels—including durable, static cling, and window decal options—quickly, easily and affordably.

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Time to re-embrace print design as its own specialty

For years, design trends have skewed heavily toward digital presentation. Given the dominance of digital in everything from websites to ebooks, it’s obviously been critical to learn what makes good design on computers, smartphones, and tablets.

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Label Fundraising a Success for the Athletics Marketplace

Every bumper sticker, schedule, facility label and consecutive number/barcode label can brand your customers’ athletic departments, teams and facilities. Encourage your customers to develop branding that appears on every label-related item, from parking permits to bumper stickers. It will not only help with recognition, but fundraising.

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Custom Labels: Big Picture Vs. Brush Fires

Given how overwhelmed many of us are keeping up with the day-to-day, the idea of helping your customers develop a big-picture plan for development of custom labels and associated products may seem like a bridge too far. After all, goes the common rationale, customers let us know when they need something—so why complicate the process?

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